A Fractional CMO is a part-time executive marketing leader who provides strategic guidance and leadership without the cost of a full-time hire. They're ideal for companies in transition, scaling fast, or needing expert marketing support.

A Virtual CMO is a Fractional Chief Marketing Officer who works remotely, offering strategic planning, brand positioning, team leadership, and growth marketing direction from anywhere in the world.

A full-time CMO is a salaried executive, often earning $300K+ with bonuses and equity. A Fractional CMO provides the same senior-level insight but on a contract basis, offering flexibility and cost-efficiency.

Hiring a Fractional CMO gives you executive-level marketing leadership at a fraction of the cost. They bring fresh perspective, focus on revenue impact, and help unify efforts across brand, digital, data, and growth.

Engagements are tailored. A Fractional CMO might work 1-3 days a week or lead a 90-day strategic sprint. They align with your team, set priorities, lead execution, and report progress, all while remaining flexible.

Yes. Fractional CMOs often lead internal teams, providing coaching, structure, and direction to increase output and team confidence.

Onboarding includes a marketing audit, leadership alignment, setting KPIs, and a plan that ensures strategic focus from day one.

Once aligned, most clients can begin working with a Virtual CMO within 1-2 weeks.

Matching is based on your industry, goals, and current pain points. Virtual CMO sources talent from a vetted network of senior marketing executives.

Yes. Many companies use a Fractional CMO as a stepping stone to full-time leadership. We support that transition if it's the right fit.

Agencies execute, CMOs lead. A Fractional CMO sets the vision, strategy, and KPIs that agencies work toward. They ensure accountability and alignment with business goals.

Freelancers often focus on narrow tasks. A Fractional CMO operates as a business partner, building strategy, managing teams, and aligning marketing with revenue growth.

Yes. In fact, a Fractional CMO can help manage and direct your agency partners more effectively for better ROI.

When you're growing fast, feeling stalled, entering new markets, or needing leadership to unify your efforts, it's time to consider a Fractional CMO.

Yes. Fractional CMOs help with brand architecture, messaging, GTM strategy, and launch execution, ensuring market readiness and success.

Absolutely. Fractional CMOs are often brought in during M&A to stabilize brand direction, align messaging, and support post-merger growth strategies.

Costs vary based on time commitment and scope but are typically 60-75% less than a full-time CMO. Custom packages are available for strategic planning or ongoing leadership.

We offer flexible terms, including project-based, 90-day retainers, or longer fractional engagements. No long-term contracts are required.

If your needs grow or shrink, we adjust the scope to match. Virtual CMO scales with you.

From early-stage startups to enterprise brands, companies hire Fractional CMOs to bring in clarity, speed, and executive marketing experience.

No. While we love helping founders, our clients include Fortune 500 teams, private equity firms, and global companies navigating change.

Yes. We support global and multinational companies with regional or worldwide marketing needs and localization strategy.

Yes. From HubSpot to GA4 to customer data platforms, Fractional CMOs help select, implement, and optimize your martech stack.

We work within your reporting ecosystem to align KPIs, dashboards, and reporting cadence. Integration with RevOps and Finance is common.

Yes. Strategy is our core. Your CMO will deliver a customized strategy that aligns with your goals, resources, and competitive landscape.

Absolutely. Whether entering a new market, launching a new product, or repositioning your offer, we'll lead with research, GTM planning, and execution.

We often partner with Sales to improve lead quality, align messaging, and drive full-funnel performance across channels.